“For those who are born and live in a place like Italy, between the hills of Umbria, it
is normal to think that nature, goodness and beauty live in perfect harmony”.

Irene Angelini, Founder

History and Traditions

Everything starts from the wineshop of my family in Spello in the green heart of Italy, which contains in its medieval cellars the best of Italian wine production. In this ancient village I also learned to appreciate the beauty in all its forms, from here the step was short and natural: create a beauty line with the raw materials of these enchanting places.

The combination of my passion, oenologists, scientific researchers and knowledge of the folk tradition has developed products by the powerful beneficial action, over the years Abeauty has developed many natural cosmetics up to her to be one of the few companies to produce cosmetic lines 100 % Organic fully certified ICEA.


We manufacture high quality cosmetic lines with functional ingredients that come exclusively from our region and neighboring areas. We are always looking for the best raw materials that nature has to offer us, to create recipes rich in actives to solve the most common skin problems.
Thanks to a certified organic product made entirely in Italy, we create sustainable products from the environmental point of view that at the same time bring tangible benefits to the beauty using a series of targeted treatments that serve to amplify the action of the individual products.

This is the Abeauty’s difference.
Our products are hand-made by Nature.

Excellence natural acrives

Abeauty product is an excellent product because it is born from the knowledge and love for this work and more because we use of selected raw materials from which we extract the active ingredients in order to ensure maximum effectiveness.

The fine saffron of Cascia or the Extra Virgin Olive Oil Green Heart, considered the best Extra Virgin Oil in the world for the New York Times, are raw materials that respect a rigid discipline that allows us to certify entire cosmetic lines ORGANIC and VEGAN.


Protect biodiversity, not to pollute, protecting ecosystems trying to maintain the delicate balance of our planet, these are some of the principles to be followed to obtain a truly organic product.
Abeauty not only uses natural active ingredients from organic farming, but also the formulations of its cosmetic fully reflect this to be a philosophy of life.
Obtaining a biological product is a big challenge, based on specific protocols to follow.
Abeauty is guaranteed with ICEA certification, internationally recognized.
Thanks to our great passion, that starts from the study of the most common skin problems and it defines with the discovery of the mix of the most powerful ingredients that nature has to offer, we are getting incredible results with our cosmetics guaranteed by dermatological tests.

We Love our customer

Abeauty always devoted great attention to solve the beauty needs of its customers, but even more so today, that our client is expanding, we have to invest time and care to follow all the needs that may arise in the post sale.
We have therefore instituted a direct line between the customers and our experienced cosmetologists. Our website has a special channel for our customers, a real-time chat.
This direct contact allows us to create real beauty treatments, rituals that were designed and made by our experts to solve the most common skin problems.

Our Shops

Flagship Store
Via Consolare 63-65  Spello – 06038 (PG)
telefono +39 0742 651330
fax +39 0742 304511
p.IVA IT03462190541